max

max is an autonomous AI sales agent, specifically an AI Sales Development Representative (SDR), designed to run the entire B2B prospecting process from start to finish. Unlike traditional sales stacks that require stitching together separate tools for prospecting, data enrichment, intent monitoring, and copywriting, max operates as a single, integrated solution. He autonomously identifies your ideal buyers, maps out a go-to-market strategy, captures real-time buying signals, and crafts personalized cold outreach that is designed to generate replies. The core value proposition is replacing fragmented workflows with a unified AI agent that handles the full loop: building target lists, scoring accounts by fit, monitoring for high-intent signals that indicate the optimal time to engage, and drafting tailored messages for each contact. max is built for founders, SDRs, and revenue teams who want to build a consistent pipeline without the administrative busywork. He works alongside your sales team, not instead of it, giving you control to review his suggestions or let him operate autonomously. The product is trusted by over 600 sales teams and emphasizes delivering warm, qualified leads by detecting signals such as LinkedIn engagement, hiring sprees, new funding, and executive changes before competitors do. Every lead comes fully enriched with verified emails, direct phone numbers, LinkedIn profiles, and company context, eliminating manual research and enabling immediate outreach.

AI-Powered ICP Filtering

max automatically discovers and builds your ideal customer profile by analyzing your website and business context. He identifies key criteria such as industry, company size, job titles, and geographic location. Once the ICP is established, max continuously filters all incoming leads against this profile, ensuring that only prospects who closely match your target audience are presented. This eliminates the noise of unqualified leads and focuses your team's efforts on high-probability opportunities, significantly improving the quality of your pipeline over quantity.

Engagement Signal Tracking

max monitors LinkedIn profiles and company pages for a wide range of engagement signals. He captures every reaction, comment, and interaction automatically, turning these activities into actionable lead intelligence. For example, if a prospect posts about a relevant topic like "AI SDR" or changes their job title, max detects this signal in real time. This feature allows sales teams to act on high-intent behaviors, such as new comments, reactions, or job changes, ensuring you reach out when a prospect is most receptive and before your competitors.

Comprehensive Profile Enrichment

Every lead sourced by max comes fully enriched with critical contact and company information. This includes verified email addresses, direct phone numbers, LinkedIn profile URLs, company name, employee count, industry, and location. The enrichment process is automated and eliminates the need for manual research or third-party data tools. By providing all necessary information in a single view, max enables sales teams to reach out immediately without digging for data, streamlining the entire outreach workflow.

Seamless Integrations and Automated Workflows

max integrates directly with popular sales tools and CRMs, including Overloop, Instantly, and Lemlist. For more custom workflows, it supports Zapier, Make, and any webhook, allowing you to connect max to your existing sales stack effortlessly. Leads can be pushed automatically to your CRM or outbound tools, and max can send daily batches of high-intent leads to your inbox or ping you on Slack the moment a hot lead is detected. This automation ensures your team never misses an opportunity and can focus on closing deals rather than manual data entry.

Automating Outbound Prospecting for SDRs

SDRs can use max to completely automate the time-consuming process of finding and qualifying leads. Instead of manually scrolling through LinkedIn or using multiple data tools, an SDR simply sets up their ICP, and max continuously builds a target list based on that criteria. He scores each account by fit, monitors for buying signals, and delivers fully enriched leads daily. This allows SDRs to spend their time on high-value activities like crafting personalized messaging and having conversations, rather than on administrative research.

Identifying High-Intent Leads for Founders

Startup founders often wear many hats and lack the bandwidth for extensive prospecting. max serves as a dedicated AI SDR that works around the clock to identify high-intent leads. By tracking signals like new funding rounds, hiring sprees, or executive changes, max alerts founders to companies that are actively in a growth phase and likely to need their solution. This proactive approach ensures founders are always engaging with warm leads, maximizing their limited time and increasing the efficiency of their sales efforts.

Enabling Revenue Teams to Focus on Closing

Revenue teams can leverage max to handle the top-of-funnel prospecting work, allowing them to focus on closing deals. By delivering a steady stream of warm, qualified leads with verified contact information, max removes the friction from the sales process. The team no longer needs to worry about data quality or lead sourcing. Instead, they can review the leads max provides, assess the buying signals, and immediately begin outreach, confident that they are engaging with prospects who have demonstrated genuine interest or need.

Scaling B2B Outreach for Growth Teams

Growth teams looking to scale their B2B outreach can use max to multiply their efforts without increasing headcount. max can manage multiple ICPs simultaneously, monitor a vast number of signals across the web, and generate personalized outreach at scale. He integrates directly with outbound tools, enabling a seamless flow from lead discovery to campaign execution. This allows growth teams to test new markets, run parallel campaigns, and rapidly expand their pipeline without the proportional increase in manual work or tool costs.

How does max determine my ideal customer profile?

max analyzes your website content to understand your business, including the products or services you offer, your target market, and the language you use. Based on this analysis, he automatically builds an Ideal Customer Profile (ICP) that includes industry, company size, job titles, and geographic location. You can also refine and customize this profile to ensure it perfectly matches your sales criteria.

What kind of buying signals does max track?

max monitors a variety of high-intent signals across the web. These include LinkedIn activity such as posts about relevant topics, reactions, and comments. He also tracks company-level signals like new executive hires, funding announcements, product launches, and hiring sprees. Additionally, he detects profile changes and job updates. All of these signals are captured in real time and used to prioritize leads.

How do I receive leads from max?

You have several options for receiving leads. max can send a daily batch of high-intent leads directly to your email inbox. For immediate alerts, he can ping you on Slack the moment a hot lead is detected. Additionally, max can automatically push leads to your CRM or outbound sales tools like Overloop, Instantly, and Lemlist via native integrations or through Zapier, Make, or webhooks.

Can I review leads before max sends outreach?

Yes, max is designed to work alongside your sales team, not replace it. You have full control over his actions. You can choose to review the leads he suggests, the signals he has captured, and the messages he drafts before any outreach is sent. Alternatively, you can set him to run autonomously. The level of control is entirely up to you and your team's preferences.

How is max different from using separate prospecting and data tools?

Using separate tools for prospecting, data enrichment, intent monitoring, and copywriting creates a fragmented workflow that requires manual stitching and constant context switching. max replaces this entire stack with a single, unified AI agent. He performs the full loop autonomously: building target lists, scoring accounts, capturing signals, and drafting messages. This saves time, reduces complexity, and ensures all data is connected and actionable in one place.